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La société d’IA Synthesia dévoile des avatars vidéo numériques : voici comment ils fonctionnent.

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AI FIRM SYNTHESIA UNVEILS DIGITAL VIDEO AVATARS—HERE’S HOW THEY WORK

AI FIRM SYNTHELIA HAS RECENTLY INTRODUCED A GROUNDBREAKING SERVICE THAT ALLOWS USERS TO CREATE DIGITAL VIDEO REPRESENTATIONS OF THEMSELVES. THESE PERSONAL AVATARS CAN BE UTILIZED ACROSS VARIOUS PLATFORMS, SUCH AS SOCIAL MEDIA AND MARKETING CAMPAIGNS. THROUGH A STREAMLINED PROCESS, USERS CAN GENERATE THESE AVATARS BY RECORDING JUST A FEW MINUTES OF VIDEO USING A WEBCAM OR MOBILE DEVICE. ALTHOUGH THE GENERATION PROCESS MAY TAKE SOME TIME, THE RESULTING AVATARS CAN BE INCREDIBLY USEFUL FOR BUSINESSES LOOKING TO CREATE DIVERSE VIDEO CONTENT WITHOUT CONSTANTLY HAVING TO RE-RECORD ACTORS OR EMPLOYEES.

PREVENTING MISUSE

SYNTHESIA IS WELL AWARE OF THE POTENTIAL FOR MISUSE OF THIS TECHNOLOGY, PARTICULARLY IN CREATING DECEPTIVE DEEPFAKES. TO COUNTER THIS, THE COMPANY FOLLOWS STRICT PRINCIPLES OF CONSENT, CONTROL, AND COLLABORATION. USERS MUST PROVIDE CLEAR CONSENT BEFORE THEIR AVATARS ARE CREATED, AND SYNTHELIA EMPLOYS CONTENT MODERATION AND DATA SECURITY MEASURES TO ENSURE THE SAFE AND RESPONSIBLE USE OF THEIR TECHNOLOGY. BY WORKING CLOSELY WITH INDUSTRY PEERS AND POLICYMAKERS, SYNTHELIA IS COMMITTED TO ESTABLISHING BEST PRACTICES FOR ETHICAL AI USAGE.

CREATING YOUR AVATAR

USERS CAN BEGIN CREATING THEIR PERSONAL AVATARS BY SETTING UP A SYNTHELIA ACCOUNT AND CHOOSING FROM VARIOUS SUBSCRIPTION TIERS. THE PROCESS INVOLVES RECORDING A SCRIPT PROVIDED BY SYNTHELIA AND FOLLOWING SPECIFIC GUIDELINES FOR A SUCCESSFUL AVATAR CREATION. USING ADVANCED LOOPING TECHNOLOGY, PERSONAL AVATARS CAN BE MADE TO SPEAK NATURALLY IN MULTIPLE LANGUAGES. ADDITIONALLY, USERS CAN UPLOAD EXISTING VIDEOS FOR AVATAR GENERATION, ALTHOUGH USING A MICROPHONE MAY IMPROVE THE QUALITY OF AUDIO.

OBTAINING YOUR AVATAR

AFTER THE RECORDING AND UPLOADING PROCESS, SYNTHELIA WILL GENERATE THE PERSONAL AVATAR, WHICH MAY TAKE UP TO 24 HOURS. SUBSEQUENT VIDEOS WITH NEW SCRIPTS WILL BE PROCESSED FASTER, MAKING IT EFFICIENT TO CREATE MULTIPLE VIDEOS OVER TIME. USERS CAN ADJUST THE SIZE OF THE VIDEO TO FIT VARIOUS PLATFORMS, BUT ALTERING BACKGROUND, OUTFIT, OR APPEARANCE WILL REQUIRE CREATING A NEW AVATAR.

FINAL THOUGHTS

WHILE PERSONAL AVATARS OFFER INNOVATIVE OPPORTUNITIES FOR CONTENT CREATION, VIEWERS MAY STILL EXPERIENCE THE UNCANNY VALLEY EFFECT WHEN OBSERVING THESE DIGITAL REPRESENTATIONS. HOWEVER, THE QUALITY AND REALISM OF THESE AVATARS ARE TRULY IMPRESSIVE AND CAN BE USED EFFECTIVELY BY BUSINESSES AND CREATORS ALIKE.

REFERENCES

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